US Blog

  • Studio71 Breathes New Life Into MCN Business Model Overseas

    By in DE Blog, US Blog on

    When Disney laid off thousands of content creators at its Maker Studios division in February, it sent the clearest signal yet of how troubled the so-called multichannel networks (MCNs) had become.

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  • MCN…Migraine Coming Now?

    By in US Blog on

    So, PewDiePie happened.

    Like many things in our industry we will no doubt write about, talk about, panel about, blog and vlog about it until blood comes out of our collective ears.

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  • One Wobbly Step Forward, And Then Another Wobbly Step Back

    By in US Blog on

    TV is one tenacious medium!

    Just when it seemed as though it might actually be safe to start investing REAL dollars in digital media, transparency and all the perils of unintended adjacencies cropped up.

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  • Seiler Sundance

    By in US Blog on

    This was my first Sundance Film Festival seen through the lens of “creator” rather than agency.

    I loved every one of my years on the agency side, and cherish the many experiences that each of those years brought. But, I wouldn’t trade where I sit now for anything.

    My whole career has been in service of brands. I love them. I love what they are, I love what they do, and I love helping them achieve business success. READ MORE

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  • S71 Funding

    By in US Blog on

    The MCN, controlled by Germany’s ProSiebenSat.1, plans to launch in France and Italy.

    Two of Europe’s leading commercial television broadcasters, France’s TF1 Group and Mediaset in Italy, will invest a combined $56 million (€53 million) to become minority shareholders in Studio71, the online multi-channel network (MCN) controlled by German broadcaster ProSiebenSat. READ MORE

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  • Naomi Lennon & Talent Signing

    By in US Blog on

    Studio71 announced it has tapped Naomi Lennon to join its talent management team, as well as the addition of six new creators to its talent roster.

    In her new role, Lennon will continue to build Studio71’s roster of top social media talent. She will report to Studio71 President Dan Weinstein. Lennon brings her current roster of clients including beauty guru Rachel Levin’s channel, RCLbeauty101; combat video channel, The RackaRacka; comedians Jesse and Mike; react channel VladTeeVee; actress ChloeEast; and podcast The Tasteless Gentlemen. READ MORE

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